NewCoordinates Recruits Business Development Exec for Blockdot
(May, 2010) - NewCoordinates is pleased to announce the placement of Jong Woo, an experienced digital gaming executive, as the New York-based Senior Business Development Executive for Blockdot, a leading interactive casual games development studio. In this role, he will engage new clients and partnerships for Blockdot’s innovative custom branded entertainment, mobile applications, and social gaming solutions. This hire marks Blockdot’s expansion into the New York market, a strategic milestone for the business as it nears its 10th anniversary.
Jong Woo knows gaming and brings a track record in entrepreneurial ventures. He was formerly the President and head of business development at Gamelab, a studio known for several acclaimed and popular game titles. Previously, he was co-founder and head of business development at Hana Micron USA , a USB flash drive distribution and marketing company, and Associate Director at Macquarie Bank (USA), an investment banking firm. A graduate of Princeton University, Jong also holds an MBA from NYU's Stern School of Business.
Dallas-based Blockdot, a division of integrated media company Media General, is a leading producer of award-winning casual games and branded advergames for some of the world's top marketers. Since its founding, the company has created and delivered more than 800 games as marketing solutions for brands and companies including American Airlines, AT&T, Microsoft, Baskin-Robbins, Kraft, Motorola, M&Ms, LEGO, Nokia, and Verizon. Blockdot also owns and operates kewlbox.com, one of the top 50 casual gaming portals on the Internet.